• Digital Marketing Manager-Fintech Company-Mumbai

Industry : Banking / Financial Services / Broking
Expired

Job Description
About Us :
Innovsource is a leading Manpower Outsourcing company ranked among the top 4 staffing companies in India. Established in 2004, we offer a gamut of Manpower Outsourcing Services to our customers. In the past years, we have emerged as a preferred Staffing service partner of several leading companies in India. With our corporate office in Mumbai and full-fledged offices in Delhi, Bengaluru, Chennai, Kolkata & other cities, we have a national footprint with presence in 51 locations across the country manned by 850 people. Our vast network of offices across the country enables us to be within reach of clients and associates.
About Company :
A leading NBFC
Roles and Responsibility :

Job Description: Digital Marketing, with 4-5 years of experience


Job Location: Mumbai


Responsibilities:

1.         Handling Search Engine Optimization activities for our internal company websites

2.         Planning and implementing SEO strategies

3.         Perform On page and off page activities to boost page rankings

4.         Strategic Link Building, Forum Participation

5.         Perform Directory and Blog Submissions

6.         Organic Lead generation, experience with A/B testing ? Landing pages optimization

7.         Strong Analytic skills, hands on with Google Analytics, other social tools and web master tools

8.         Keyword analysis

9.         Handle google updates effectively to manage ranking

Social:

1.         Proficient with Social Media Optimization (SMO)

2.         Experience of working on Facebook, Twitter, SlideShare, LinkedIn, YouTube, Blogs, etc

3.         Newsletters, Press Releases

4.         Handling and managing social media accounts to brand our company and services

Website and Analytics

1.         Updating website or making any changes to the HTML layout

2.         Understanding of the CMS systems and prior knowledge of working is a big plus

3.         Uploading samples, new content on website etc as and when needed

4.         Digital marketing tools and google analytics

Others:

1.         Liaising with creative agency for designs

2.         Measure and report performance against goals (ROI and KPIs)

Desired Candidate Profile

1.         Should posses excellent verbal & written communication skills

2.         Can-do attitude

3.         Excellent attention to detail

4.         Strong personal organisation

5.         Problem Solving attitude

6.         Ability to work and think independently

7.         Intermediate level in excel

 

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